|Samples of Banner Ad Copy|
Here you can see a smattering of samples that exhibit banner ad copy I've written to promote financial services or products.
These particular banners are a sampling of many I've for Weiss Research, Inc. over a 12 month period. The topmost set was part of a major PR campaign for Martin Weiss' book The Ultimate Deflation Survival Guide -- which made it onto The Wall Street Journal's best seller list in four days, the best seller lists for three major financial categories on Amazon, and a top-ten seller on B&N.com -- and most of the others were used in various PPC lead-gen campaigns.
While I can't divulge the results from each banner set or it's particular PPC campaign, I can say that -- along with the accompanying squeeze pages I wrote for them -- they played a significant part in helping the client grow their list nearly THREE-fold.
Please note that while I did provide general image and layout concepts, I did not perform the actual layout or graphics work -- that was done by Craig Burgwardt, a very talented graphic artist at Response Ink.