In early January 2008, as I was writing this copy for KCI Communications financial newsletter Neil George's Inner Circle, the markets started to take a real turn for the worst in what would become an historic 15 month plunge...

The result:  The promotion ran for about a year generating steady, consistent sales despite the carnage on Wall Street.  As Heather Snead, Product Manager at KCI put it, "Thanks to your strong copy, I have been able to continue promoting this trading service successfully despite severe market turmoil."