“Many a small thing has been made large by the right kind of advertising.” -- Mark Twain

If you want to send your sales and your profits soaring then we have something in common. You see, that’s my goal too – to help you increase your marketing success through the use of highly effective sales copy that sells.

Of course you may be asking yourself, “What’s so special about copy?” After all, there are several ways to try to increase response rates: lowering price points… offering different premiums…trying new media... new formats… testing different lists… and so on.

And -- if you’re lucky -- some of these changes may boost response by ten or twenty percent -- you may even get really lucky and hit a high double or even a triple...

But that's the rare exception -- NOT the rule...

As the saying goes, “Copy is King!” And for good reason…

Great sales copy has been proven to be one of the most powerful sales instruments in the world of marketing.

It can boost your response by 55%… 80%… even 100% or more - and do it more frequently and reliably than almost any other marketing element!

And that's very important because, as any successful marketer knows, your prospect isn't buying the newsletter... nutritional supplement... magazine... or Internet course -- he's buying the marketing.

In other words, he's buying the life-improving 'solution' the marketing promises... the letter... pill... book... or course only serves as the tool that fulfills that promise.

This is why virtually NO other marketing element can affect results as much – or make profits soar as high – as copy can.

As with most things in life though, there is a catch -- only great sales copy can achieve such great results. Average copy will only return, at best, average results.

So how can you make your copy ‘great’? By sculpting it with the same powerful methods used by the most renowned copywriters – masters such as Bob Bly, Gene Schwartz, Clayton Makepeace, Jim Reutz, John Caples, or Gary Bencivenga... the very methods I'll use to make your sales sizzle.

Now, you may be experiencing a bit of skepticism over such a claim and that’s fine. Smart business people don't achieve success by leaping blindly. They achieve it by taking calculated risks -- risks that have a high probability of turning into success -- and by testing new ideas... or in this case new sales copy.

I'm talking about copy that has delivered my clients response rates 30% higher than their in-house letters... exceeded their average first day response rates by 100%... and has even been described as copy that will "help take my clients' response through the roof" by Clayton Makepeace.

And, I think you’ll agree that an even better time to try something new is when it involves NO RISK. And that’s exactly what I’d like to offer you -- the risk-free opportunity to lighten your workload, raise your response rate, increase your sales, and reap the rewards and reputation you deserve. Let me provide you with copy that will put the tried and true techniques of legendary copywriting masters to work for you.

Reasonably priced copy that sells products like wildfire is a dream for most marketers. Contact me today to find out how it can become an effortless reality for you.

Believe me, the surge in response rates you'll experience will be worth it.


Yours for sizzling sales copy that sells,

John McCrea

Freelance Copywriter